We were fortunate to be mentioned in a recent article in Sports Illustrated featuring some of the fishing industries heavy hitters! It is great to be recognized amongst all of the up and coming brands and it is humbling to know that Ike is down for the movement.

“One of the most exciting things happening now is these hard-core groups of urban anglers with names like the Cast Crew in Chicago or Big Bass Dreams in downtown Los Angeles,” says Mike Iaconelli. “Their fathers didn’t take ’em, their uncles didn’t take ’em, but they saw fishing on TV and online and now they’re casting right off Navy Pier in Chicago. It’s this whole scene spurred by [smartphone and GoPro] cameras, and they post the footage online and that brings more kids to it. At 42, I feel like an old head in this sport.”

read the full article >>here<<



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